Nottinghamshire Magician
Before we look at your answers, let's take a moment to point out that the list of words on the previous page was not nearly so leading as those on the first. Remember - this is an experiment in human nature and the predictability of a person's responses to stimuli.
With that in mind, consult your list and compare what you wrote to the words below:
Zoo - Animal
Checking - Account
Sprain - Ankle
Keg - Beer
Hive - Bee
Icing - Cake
Thunder - Lightning
Jigsaw - Puzzle
Tapioca - Pudding
Pepperoni - Pizza
Examine your list now. How many were correctly predicted? If you are like most people, over half of your words will have matched (In fact, for most people, it is around 80%).
Without revealing too much, if responses based on stimuli can be predicted, an understanding of what stimuli to apply to a certain person can result in apparent control of both thoughts and behavior. This is the fundamental idea behind Mentalism.